
Giovanni Products & Haircare
Giovanni Cosmetics offers salon-quality, botanical-inspired formulas across a wide range of collections. Distributed in more than 30 countries, the brand covers all hair types and concerns, plus men's, kids', and body care lines.
Brand story
About Giovanni & Popular Ranges
Giovanni Cosmetics, officially known as Giovanni® Eco Chic Beauty, has been operating in professional haircare since 1995. The brand is distributed in more than 30 countries. The product range is built around botanical-inspired formulas aimed at salon-quality performance.
Flagship collections include Eco Chic®, the brand's original performance-driven botanical range, and the broad 2chic® family, which spans Ultra-Moist, Frizz Be Gone™, Repairing, Ultra-Sleek, Ultra-Volume, Ultra-Shine, Ultra-Revive, Clarifying & Calming, and Ultra-Luxurious sub-ranges. Other dedicated lines include Curl Habit® (for curl definition and moisture), Smoothing Castor Oil, Biotin & Collagen, Color Chic™ Purple (for colour-treated or tone-refreshing hair), and Hemp Hydrating.
A Giovanni Professional Collection is also available for those seeking professional-grade formulas.
The range addresses a wide set of hair concerns including
- dryness
- damage
- frizz
- curl definition
- colour care
- oily scalp
- and volume
- covering cleanse
- condition
- treatment
- styling steps
Beyond hair, Giovanni offers an Eco Chic® Face & Body Care line, a men's range under Art of Giovanni®, an Eco Chic® Kids range, and a professional pet care line.
Good to know
Frequently Asked Questions about Giovanni
Giovanni's collections cover a wide range of hair concerns: dryness, damage, frizz, curl definition, colour care, oily scalp, and volume. The 2chic® sub-ranges each address a specific need, while Curl Habit® focuses on curl definition and moisture, and Color Chic™ Purple targets colour-treated or tone-refreshing hair.
Eco Chic® is Giovanni's original core collection, built around performance-driven botanical ingredients. One of the brand's most established lines, it covers everyday shampoos, conditioners, and related products. An Eco Chic® Face & Body Care line and an Eco Chic® Kids range also exist within the broader Giovanni family.
Yes. Giovanni has a dedicated Curl Habit® collection focused on curl definition and deep moisture. Within the 2chic® family, ranges such as Ultra-Moist and Frizz Be Gone™ may also suit wavy or curly hair depending on your specific concerns. Reviewing individual product descriptions will help identify the best fit.
Yes. Giovanni's range extends into Eco Chic® Face & Body Care, a men's grooming line under Art of Giovanni®, an Eco Chic® Kids hair range for children, and a professional pet care line under Eco Chic Pet®. The brand covers multiple care categories alongside its core hair collections.









Shampoo
Brushes & Combs
Conditioner
Gel
Kids & Baby
Leave In
Masque
Mousse
Satin & Microfiber
Styling & Hair Accessories
Bath & Body
Face & Skin
Lips
Makeup