Maui Products & Haircare

Brand story

About Maui & Popular Ranges

Maui Moisture is a hair care brand centred on the power of aloe vera, which features as the first ingredient across the entire range. The brand's 'Aloe Beautiful' tagline reflects this commitment — positioning aloe vera not just as a supporting ingredient but as the foundation of every formula.

Alongside aloe, the range draws on island-inspired botanicals and ingredients including

• coconut water
• coconut milk
• coconut oil
• shea butter
• hibiscus water
• bamboo fibers

The Curl Quench + Coconut Oil collection is one of Maui's most popular ranges, designed for those with curly and coily hair types that need rich moisture and curl definition. Formulas in this line are built to reduce frizz, enhance curl pattern, and support softness without weighing curls down. The Heal & Hydrate + Shea Butter range targets dry and damaged hair, with shea butter as a key moisturising ingredient alongside the aloe base.

For those looking for lighter hydration, the Lightweight Hydration + Hibiscus Water collection offers a more fluid formula suited to finer or easily weighed-down hair types. The Nourish & Moisture + Coconut Milk range provides mid-weight nourishment, while the Thicken & Restore + Bamboo Fibers collection focuses on volume and resilience for hair that feels thin or flat. All Maui Moisture products are described as vegan and free of silicones, parabens, and sulfated surfactants, making the range a practical option for those seeking straightforward, ingredient-transparent hair care.

The full range covers

• shampoos
• conditioners
• hair masks
• leave-in treatments

Browse the Maui range available at OhMyKajo to find the collection best suited to your hair type and concerns.